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CHARLES SCHWAB

DIGITAL CREATIVE & CREATIVE STRATEGY

Challenge: How do you help an iconic money management company make the most of its opportunities?

Solution: Stop echoing the offline work – and take advantage of the capabilities of digital.  As Creative Lead, I developed new processes, managed new creative, made messaging more relevent, developed new tools and delivered higher levels of activation and engagement.

Agency: AKQA

CHARLES SCHWAB

DIGITAL CREATIVE & CREATIVE STRATEGY

ONE OF THE EASIEST WEBSITE BUILDERS TODAY.

SCHWAB WEB CONTENT

I also led teams developing new embedded content like this, building awareness and use of new products, and explaining new services.

NOW TRY...

BBC

How do you make one nation’s news broadcaster the world’s news broadcaster?

TACO BELL

How do you give a 60’s brand a Millennial identity?

FACEBOOK

How do you make the top social platform a top commercial platform?

TESTIMONIALS

  • "Mike is no less than brilliant. His rare mind is a tremendous asset to crafting profound and actionable strategy. Mike's capacity stems from the breath and quality of knowledge he brings to bear on solving problems. His knowledge runs deep; past the workings of advertising, business and modern culture down to fundamentals of humanity. He routinely connects observations to their origins in philosophy, history and social architecture in a masterful form that liberates creativity and reframes the beliefs of his clients and colleagues. With creativity and new perspectives we progress and working with Mike is a first class ticket to a better future."

    BILL WURZ
    VP of Product at Mindswarms
  • "No one understands how to build major brands like Mike. And no one has more discipline in doing it. Sure, he's a great creative talent - but he's also a very strategic mind. The sort of mind we needed to help kick Visa Signature to the next level. Mike is talented, passionate, driven and dedicated to delivering change. I'm fortunate to have worked with him. I hope our paths will cross again!"

    RUDI ANGGONO
    Head of Creative, Google

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