Challenge: How do you make the world’s largest news broadcaster
appear relevant to 142 different nations worldwide?
Solution: Across a five year period, I worked on campaigns that tailored the BBC’s messaging to local needs and cultures across 6 continents. It was my work running on the streets of Baghdad during the Iraq war.
Agency: Virtuality, London
How do you build a community around a gaming platform?
How do you drive more of the world to a UNESCO World Heritage Site?
How do you help America’s broker convince more of America to use it?
Mike has proved himself to be one of the most original creative thinkers I have ever had the pleasure to work with. His lateral and intelligent thought process have added real value to the work we have produced over the years, impressing clients and colleagues alike.
With Mike’s help, Virtuality has continued to grow existing business and to attract a host of new organisations from the corporate, broadcast, entertainment and museum sectors. In real terms, this has translated in to continued growth for our company.
"Mike Kerr is one of the most creative people I've ever met. Brimming with enthusiasm and out-of-the-box ideas, Mike is always pushing the boundaries with thinking that never fails to challenge and surprise."
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